Farouk Systems and Esquire officially announced the release of The Esquire ultimate grooming collection which will launch in professional salons nationwide on October 2016.  An epic two-day barbering education experience was presented at the World’s Fair Show at the Austin Convention Center. This show is a leading event for beauty professionals worldwide.

Last Sunday Farouk Systems announced an amazing collaboration with Esquire Magazine, the historic men’s brand, for the launch of The Esquire Ultimate Grooming Collection in Austin, TX… and our team was there to give you an Estetica Exclusive video of the dashing presentation!

The Esquire Grooming products will be available nationwide in October 2016 through an exclusive partnership with Beauty Systems Group (BSG). This unique collection of hair styling and grooming products – including shampoos, conditioners, pomades, gels, waxes, and styling tools that are essential to men’s grooming today – is a tacit endorsement of expertly formulated products that men can rely on.

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